An experience design leader,skilled in defining, coordinating and delivering digital products and experiences, at scale.
Empathise, Design, Deliver
WHAT I DO
I run design departments, leading teams of Designers to create apps and large scale websites, defined through the use of a Design Thinking toolbox, converging user empathy and business strategy.
STRATEGY & STRUCTURE
- Construct the design team and roles
- Aligning to the business strategy
- Building a constructive culture
- Enabling process and tooling
DEFINE & DESIGN
- Diverging discovery and research
- Converging ideas and opportunities
- Designing and reviewing the product
- Deliver and optimise through data
Find pain points
Uncovering touch points to discover people’s pain points through the context they find themselves in whilst using products and services we build.
Through interacting with stakeholders at every level, and knowledge of business complexities, taking an evidence based approaches to problem solving.
It’s in the detail
Aiming for for on-brand moments of delight. Micro interactions and micro copy that elevates the experience from normal, to putting smiles on faces.
End to end digital evangelism.
A brief resume
Richard Spalding is an Experience Design professional with a focus on large scale digital products and platforms for multinational companies.
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